Social media has become an essential part of every business’s marketing strategy. Your customers and prospects are engaged in social media and social media content. As marketers, it’s how we reach current and future customers, humanize our brand and offer genuine value. If you don’t have a social media presence, you’re missing a critical marketing opportunity and the chance to build a relationship with someone who may be looking for your product or service. Using social media marketing to get results for your business is a science, a careful balance between talking, listening, and engaging. It is a constant presence. It is how we connect with people we haven't seen in a while, it's how we stay up-to-date on what's happening around us...and it's how we shop for goods and services! If you have been looking for a marketing agency in Pittsburgh, look no further than RedShift Digital Marketing!