The idea for Maui Beach Blankets came from always having too many items to carry to the beach and needing more space for the Keiki (kids). Instead of carrying many items to the beach, why not carry just one blanket? Soon the first beach blanket was made and Maui Beach Blankets was born. It was shortly realized that the blanket was being used all the time – in the backyard, at the park, at a concert - it could be used not only at the beach, but anywhere! Maui Beach Blankets launched to make every trip to the beach or any outdoor venue a great experience for all!